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Company Name : Anheuser-Busch
Location : New York, NY
Position : Copywriter
Job Description : Dreaming big is in our DNA. Brewing the world’s most loved beers and creating meaningful experiences is what inspires us. We are owners, empowered to lead real change, deliver on tough challenges, and take accountability for the results. We are looking for talent that shares these values, that is ambitious, bold & resilient. We want talent that is looking for fast career growth, cross-functional experiences, global exposure and robust training & development.
SALARY: : $65,000 – $85,000
Budweiser. Bud Light. Stella Artois. Michelob ULTRA. That’s right, over 100 of America’s most loved brands, to be exact. But there’s so much more to us than our top-notch portfolio of beers, seltzers, and more. We believe our people are our greatest asset, and we’re looking for people like you to join our shared dream. We dream big to create a future with more cheers. Are you up for the Challenge?
Anheuser-Busch is looking for a copywriter to join draftLine, the company’s in-house creative agency. After only a few years, draftLine is ranked as a top 5 in-house agency by OneShow and is making headlines with amazing work, from Super Bowl spots to viral sensations.
The ideal candidate has a conceptual mind, strong writing ability, and an obsession with internet culture. You will join a vibrant and robust internal creative team supported by insights-driven strategists and data analysts. It’s that sweet spot between agency life and in-house life you’ve been looking for.
It will never get dull. You will flex your creativity on a wide range of assignments, from establishing a social media voice to creating video content and everything in-between. You will work closely with other talented creatives and brand teams to make Anheuser-Busch brands part of the conservation.
Responsibilities:
Concept big, earned media ideas such as stunts, partnerships, and sharable video.
Create and own the social voice for a brand(s) for multiple Social Channels (FB, Twitter, IG, etc.)
Ideate, plan and execute social media content of all kinds based on a brand’s brief
Be all over trending topics so you can help drive impactful creative at the speed of culture.
Write for video, OOH, packaging, social, digital and anything else you have an idea for.
Be proactive – since we are close to the business, all ideas will always be welcomed and possible!
Requirements:
Portfolio of inspiring work
3+ years of agency or publisher experience
360 campaigns or strong digital campaigns
Social media content ideation and creation
Bachelor’s Degree
Skills, Knowledge and Abilities:
Passion for beer, sports, music, food, entertainment, pop-culture and internet culture.
Brainstorming integrated campaigns (a big idea executed multiple ways).
Optimizing social media posts (language, tone and message) based on audience behavior.
Writing clear, persuasive, original copy.
Scriptwriting and production experience a plus.
Working in close-knit creative partnerships with art directors and other copywriters.
Amending, revising or redeveloping campaigns in response to feedback.
Working on several campaigns at once, under pressure and on tight deadlines.
Understanding brand goals, positioning, market and has general knowledge of competitors.
Anheuser-Busch is here for the times that matter. The moments where we celebrate, defy challenges, dream of the brighter future we are building today– and all the moments in between. We are a company that brings people together for richer conversations, stronger communities and a future with more cheers!
Challenge Accepted! Apply Today!
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
Free Beer!
As the leading global brewer, Anheuser-Busch InBev is committed to finding innovative ways to continually improve. It’s this kind of thinking that creates a unique work environment by rewarding talent, celebrating diversity, and encouraging forward thinking. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability status, or any other characteristic protected by applicable law.
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