Digital Media Planner Job Vacancy in Digitas Mumbai, Maharashtra – Latest Jobs in Mumbai, Maharashtra

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Company Name :
Location : Mumbai, Maharashtra
Position : Digital Media Planner

Job Description : Serving as primary contact for day-to-day clients
Spearheading the development of program strategies and analysis for clients (e.g., target audience recommendation, geographic targeting, timing/scheduling strategy)
Overseeing day-to-day internal team’s work on bid strategy optimization and testing
Establishing and driving paid search best practices for team to assimilate across tactics and activations
Writing and delivering media strategies, and overseeing the translation of these strategies into final media recommendations
Ensuring that media deliverables meet and align with client goals and objectives
Providing creative solutions to client challenges
Fostering relationship with internal teams (Media, S&A and other capabilities) and external teams while managing multiple client stakeholders
Understanding big picture implications and how insights can be applied in other programs and environments
Active knowledge sharing with capability and broader agency

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