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Company Name : Big Spoon
Location : Ahmedabad, Gujarat
Position : Digital Marketer
Job Description : Ahmedabad • Full-time • 4- 5 LPA
Responsibilities:
Strategy and execution of the brand and performance campaigns on FB, Instagram, Google
Ads etc.
Coordinate with cross-functional teams to build brand/category specific intelligence
Measure the right KPIs either directly or indirectly for on/off platform paid/organic activities
Provide hands-on optimization of ad campaigns across all marketing channels towards the
company’s performance KPI, with an emphasis on CAC.
Assist in the maintenance and monitoring of reports, budgets, campaign performance, ROI,
LTV, and other channel metrics.
Identify the levers of growth and optimize paid media plans to maximize sales output
Deliver on month on month growth numbers in line with the plans
Maintain reports of the relevant metrics and share them with the right stakeholders at the
right cadence
Obsession around customer behaviour, customer segmentation and targeting to ensure
sharp targeting of customers with relevant communication.
Analyse large data sets and identify trends and insights
Requirements:
3-5 years of experience in running performance and social campaigns.
Hands on experience with Facebook & Google Ads manager. Preferred if in additional
exposure in running large scale display & native ads.
High on energy and problem-solving attitude
A firm grasp of Web Analytics, A/B Testing, and data driven marketing.
Strong analytical ability and are an advanced Excel nerd.
Ability to analyse performance data for optimizations.
Outstanding ability to think creatively, identify and resolve problems.
Can write direct ad copy that is built to convert.
Passionate about digital marketing space and building a high scale start-up
This post is listed Under Ahmedabad jobs
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